Experiential Marketing
From product displays to wildly creative interactive experiences, the possibilities for forging lasting connections with prospective customers are endless.
Activation Opportunities
Vehicle Displays
New Product Launches
Mobile Tours
Live Events
Sampling and Demonstrations
Interactive Installations
Immersive Experiences
Explore the Possibilities
Take a look through previous activations that have chosen Irvine Company Retail Properties to express their brand.
Dr. Dennis Gross Peel Mobile
Irvine Spectrum Center
Olukai: Aloha Pop-Up Shop
Irvine Spectrum Center
VinFast: All-Electric Drive Event
Irvine Spectrum Center
Cuyana in Motion
Fashion Island
Maserati Grecale SUV Preview
Fashion Island
Explore other marketing activations
Advertising
Each retail center has a variety of media offerings to extend your brand's advertising campaign.
Learn More
Event Sponsorship
Each signature event offers a unique opportunity to align with your targeted demographic.
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